Digital: Banner Ad (Spec)

Company: Bayer

Project: Bayer needed to promote their on-the-go option for aspirin. Their business objectives: increase brand awareness and revenue.

The designer and I came up with a 3-Frame Dynamic Banner Ad to grab web-browser’s attention, by visually and linguistically illustrating the deeper benefits a headache-free life would reap for our target demographic (adults and professionals, aged 25-50, household income >$75K).

Graphic Designer: Mamee Salzer; Owner of Made by Mamee