Digital: Full Website Rewrite

Company: GCI Digital Imaging

Project: GCI’s website was 10+ years old. The company itself — an industry-leading print and graphics manufacturer — had so much to offer! Their website lacked good representation of what they do, and most importantly, their competitive advantage.

I learned the ins and outs of GCI’s approach to marketing and researched websites of their competitors. Using a genuine, confident, and enthusiastic tone along with a sales-minded approach, I wrote a 7+ page website focusing on the following:

  • Product Offerings

  • GCI Competitive Advantage

  • Company History (credibility, expertise)

  • Walking Visitors through the GCI Digital Sale Cycle

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Direct Mail (Spec)
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Landing Page (Spec)